What is CRM BFF?
CRM BFF gives you instant clarity on what’s really happening in your business. It reads the emotional tone of your CRM.
It shows you each contact’s mood and state. With that context, it suggests what to do next. Whether you’re in the chat or checking a deal, CRM BFF keeps you one step ahead, with live AI insights built around your customer reality.
How it works?
1. Connect your tools (start with HubSpot).
2. CRM BFF scans signals, emotions, and behavior cues.
3. The dashboard delivers insights, friendly guidance, and next steps — so you know where to lean in, listen, or celebrate.
What Actually happens?
Product
Features
Pricing
How It Works
Company
About
Blog
Careers
Support
Help Center
Contact
Privacy